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Rubin's Pathology : Clinicopathologic Foundations of Medicine, 5th ed, 2008

Rubin's Pathology: Clinicopathologic Foundations of Medicine, 5th ed.
Raphael Rubin, David S. Strayer
ISBN-10: 0781795168
ISBN-13: 978-0781795166
Lippincott Williams and Wilkins

Rubin's Pathology, Fifth Edition has won First Prize in Pathology in the British Medical Association Book Competition Awards, 2008. Widely acclaimed for its clinical approach to pathology and superb full-color illustrations, Rubin's Pathology is now in its Fifth Edition--with a new editorial team, fully updated chapters, enhanced illustrations, and a complete new suite of viagra cialis online pharmacy pharmacy supplements for students and faculty. This edition includes over 200 new full-color schematic drawings, photographs, and micrographs, and timely coverage of bioterrorism, emerging diseases, and stem cell research. A new design feature visually highlights the pathogenesis information on pathologic conditions to help students quickly locate and focus on this crucial material. A brand-new companion Website on thePoint includes fully searchable text, interactive case studies, images, audio lectures, and teaching tools.


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Cialis- An Ultimate Treatment for Impotence
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What makes the difference between Cialis and the other two erectile disfunction medications, is the fact that this one persists in the body for a longer period of time, improving or enabling the physical potence to have sex for 36 hours or more Cialis was considered to be more performant. Cialis works like Viagra, acting by inhibiting an enzyme called phosphodiesterase which releases Nitric Oxide from nerve endings and endothelium causing relaxation of smooth muscle and hence penile erection. This is a product developed by Eli Lilly.

If discussing Cialis's side effects, you should know that there are pretty much similar to those of Viagra and Levitra. The most well-known ones are dealing with indigestion, back pains, muscle aches and headaches.

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Lack of Authentication 'Undermines US Anti-Counterfeit Strategy'
See also: cheap cialis | 

Phil Taylor in SecuringPharma reports on the International Authentication Association's critical stance of a recently published plan by the Obama Administration's US Joint Strategic Plan on IP Enforcement.

In this excellent July 30th SecuringPharma post, Mr. Taylor reports on the International Authentication Association (IAA) take on the US governments plan:

• US policymakers have "missed a golden opportunity" to make authentication technologies mandatory for intellectual property protection and protection against counterfeits, according to the International Authentication Association (IAA).

• Referring to the USA's recently-published Joint Strategic Plan on IP Enforcement document, the IAA says that it is "disappointed to see the only reference to authentication methods is the proposal to establish a mandatory requirement for a track and trace system for pharmaceuticals and medical products."

• The strategic plan was drawn up by the USA's IP Enforcement Coordinator (IPEC) and sets out a series of measures to tackle the trade in counterfeit and pirated products, including pharmaceuticals, both domestically and internationally.

• "The plan does not go far enough and should have been stronger in endorsing the use of authentication technologies and methods - not just track and trace - for IP protection," said the organisation in a statement.

• Track and trace can help to secure the supply chain from the infiltration of counterfeiting but it cannot in itself identify nor confirm whether products distributed beyond legitimate supply chains are genuine or not, it pointed out.

• "The national plan to fight counterfeiting should include references and guidance on the means of authentication, because detecting fakes is a key part of any anti-counterfeiting strategy," said Jim Rittenburg, the IAA's chairman.

• He pointed out that the International Organisation for Standardisation (ISO) has been developing performance criteria for authentication tools used in anti-counterfeiting, and has said that "...track and trace technology when used alone is not considered to be an authentication solution."

• "We would like to see the IP Enforcement Coordinator look at the broader role of authentication technologies and programs for the next strategic plan," said Rittenburg.

Secure Pharma Chain agrees and endorses IAA’s criticism of the recently published plan and its lack of authentication as a proposed standard and strategy. The Joint Strategic Plan missed an opportunity to provide global leadership, regualtory guidance and protect industry and consumers from dangerous and potentially deadly criminal activity.

Authentication of the products is the critical component of enforcing intellectual property and protecting supply chains and consumers from fraudulent, adulterated and counterfeit products.

While track and trace solutions are important in understanding the transactional process, it does not protect the consumer from fraudulent product.

All of the most recent counterfeit and fraudulent viagra incidents that have resulted in death or significant health care issues with consumers have the appropriate track and trace pedigrees and would likely have been interdicted had their been an authentication process in place.

To read the entire SecuringPharma story, visit: http://www.securingpharma.com/40/articles/537.php.

To learn more about authentication solutions, visit: http://www.xstreamsystems.net/.

Not What I Meant About Women in Viagra Ads!

A few days ago, I pointed out that there were no women in the new "Viva Viagra" ad (see "No Women in Viva cialis Ad!").

Today, over at Pharma Marketing Blog, I suggested that Pfizer study new ways to link a wife's sexual health with the husband's in TV ads to mirror how ED may affect relationships in the real world (see "Social Network Analysis Good for Obesity Drug Marketing and Beyond!").

However, when I say that women should appear in Viagra ads, I am not talking about scenarios like the one shown here, where a man and a woman are going at it like rabbits!

I'm sure all of you have seen this image in spam email -- or are these spammers sophisticated enough to know that I once participated in an ED focus group (see "My Sojourn as Market Research Subject for Levitra")?

BTW, please tell me that "rabbit hole" does not mean what I think it means!

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